Category Archives: Online Tutorials

In the medspa industry, merely surviving isn’t enough; thriving is the goal. For medspas, this means: Forget competing on price; it’s a downward spiral. I know that I said before to compete on price. Hopefully, if you are reading this, then you’ve moved on from being a startup medspa. Now that you are a mature…

In the competitive world of medspas, having the right marketing strategy can be the difference between a thriving business and one that struggles. But marketing training can be expensive, and that’s where we come in. Our MedSpa marketing training course offers More for Less, providing you with everything you need to succeed without breaking the…

In a saturated medspa market, being just good isn’t good enough anymore. Your medspa needs to be REMARKABLE — so striking that people can’t help but notice and talk about it. Here’s how to make your business REMARKABLE. Turning Theory into Practice To make your medspa REMARKABLE start by identifying what’s truly unique about your…

How to Set Optimal Price Points on Your Medspa’s Upsell Setting the right price for services is crucial for maximizing both patient satisfaction and your bottom line. Here’s how to nail it: By focusing on these elements, you can craft a pricing strategy that not only meets market standards but exceeds patient expectations, ensuring a…

Ever wonder how medspa giants turn curious visitors into loyal patients? The secret is our UPSELL strategy, and it’s about to revolutionize your business! This approach, layering services from low to high value, doesn’t just boost sales—it builds enduring patient relationships. Everyone knows that you should upsell, but DO YOU HAVE A STRUCTURAL STRATEGY? Building…

The Essential Insight: “Turning Traffic into Lifetime Customers” In the competitive world of medspas, understanding how to effectively attract and convert traffic can make the difference between a thriving business and a stagnant one. Here’s are strategies that will not only increase traffic to your medspa but also transform first-time visitors into lifelong patients. Conclusion:…

The Critical Insight: “Traffic is King in the Medspa World” In any aesthetics business, the lifeline of your operation is not just the quality of services you offer but also your ability to consistently draw in new patients. Here are a few practical strategies that will grow your medspa’s traffic and, ultimately, its bottom line….

The Common Myth: “Never Compete on Price” Many consultants in the medspa space preach a seemingly sensible mantra: “Don’t compete on price. Know your worth.” They argue that lowering prices devalues your service and traps you in an endless race to the bottom. But here’s the truth—this advice is not universally applicable, especially not for…

Slash Your Medspa Costs Just Like the Big Players Imagine cutting your medspa’s costs on essential supplies like neurotoxins and dermal fillers by up to 50%. Sounds almost too good to be true, right? As consultants for some of the largest medspa franchises in the US, we’ve seen firsthand how these luxurious businesses maintain their…

Utilizing Google My Business for your medical spa can greatly enhance your cosmetic practice’s marketing efforts. By harnessing the power of this tool, you’ll attract more leads and drive traffic to your website. This comprehensive article will provide you with step-by-step instructions on how to create and optimize a Google My Business account for your…